Insights
Getting to Know our Team | Tiffany M. Leong
Tiffany M. Leong is passionate about helping organizations find creative ways to position themselves authentically through social media, storytelling and thought leadership strategies.
Getting to Know our Team | Bergen Farthing
With a background in content marketing and strategies, Bergen rejoins the Standing team now as a content manager.
How to Leverage the Nonprofit Buyer’s Journey to Support your Mission
The nonprofit buyer’s journey is key to improving donor retention, increasing volunteers, and building long-term relationships.
How to Reduce the Cost of Acquiring Customers
Are you spending too much to acquire new customers? Learn how to lower your customer acquisition costs for sustainable growth.
Reflections from CEO Melissa Lackey on Standing’s 30th Anniversary
Standing Partnership is a place for growth—for our clients and our team. My hope is that everyone we connect with feels a sense of belonging, is empowered, learns new skills, and grows as a professional — whether they are a client, partner or colleague.
Why Your Search Strategy Differs from Your Brand Messaging
High performing web content is crafted so search engines understand what your brand does and how your brand solves for what users are looking for.
It’s Time to Move from CSR to ESG Reporting
Even though your CSR report may have worked in the past, a greater focus on environmental, social and governance (ESG) issues in many sectors means it’s time to transition from CSR to ESG reporting.
Getting to Know Our Team | Michael Ten Clay
With a marketing strategy and project management background, Michael joins the Standing Partnership team as a manager.
Evaluating Your Sales Enablement Tools and Tech Stack: 3 Questions to Ask
It seems like there are sales enablement tools for everything these days. Ask these three questions to figure out what you really need.
Customer Experience Podcast
Cx experts, with a combined experience of over 25 years, Nick Sargent and Michael Chandler, host a podcast series called Getting Closer to the Customer
Resources
Are you looking for useful resources about trends in marketing, communications and corporate reputation? Our downloadable resources can help.
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