Even though your CSR report may have worked in the past, a greater focus on environmental, social and governance (ESG) issues in many sectors means it’s time to transition from CSR to ESG reporting.
With a marketing strategy and project management background, Michael joins the Standing Partnership team as a manager.
It seems like there are sales enablement tools for everything these days. Ask these three questions to figure out what you really need.
Choosing the best sustainability framework for your company can be challenging but ultimately comes down to what information your stakeholders need and how they are most comfortable accessing it.
The B2B customer experience can be a complicated process. Improve customer experience with four common journey map frameworks.
When you’re working with data, presentation is everything. Bad data visualizations can throw off your entire message. Here’s how to avoid three common mistakes.
Understand the types of pain B2B customers experience at every stage, and how this analysis is a critical step in journey mapping to ultimately retain customers.
Get to know key journey mapping terms and their definitions to develop and/or enhance your Cx strategy your company needs to know to support your team throughout the Cx process.
Customer journey maps and buyer personas are critical to your customer experience strategy.
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