Getting to Know our Team | Elizabeth Sargis

After working in the nonprofit sector for years, Elizabeth uses her skills and expertise at messaging and strategizing for our clients.

Read More ›

Establishing a Thought Leadership Platform for Lead Generation and Beyond

Only writing content to drive sales means missing opportunities for lead generation. It’s as important to create a thought leadership platform to attract potential customers.

Read More ›

4 Steps to Building a B2B Marketing Plan for Sustainable Growth

A solid marketing plan is the backbone of every marketing strategy.

Read More ›

Getting to Know our Team | Kelly Siempelkamp

With a background in product marketing and journalism, Kelly rejoins the team as a content specialist.

Read More ›

Getting to Know our Team | Monica Smith

With a background in project management and higher education marketing, Monica brings experience in storytelling, marketing and branding to her Standing clients.

Read More ›

Why B2B Companies Need an ESG Strategy

There are many reasons to deploy an ESG strategy, including supporting business growth and talent retention.

Read More ›

3 Steps to Creating Winning Content for Your Vertical Marketing Strategy

Buyers want to work with companies that understand their specific needs—and can demonstrate that their products are designed to address them.

Read More ›

Align Your Company’s Award Strategy to Your Business Goals

Having a company award strategy can help you gain customers, highlight your company’s excellent work, showcase diverse and exceptional talent, establish thought leadership, improve company culture and boost recruitment.

Read More ›

Getting to Know our Team | Meg Kramer

Meg is passionate about telling thoughtful, effective stories that help clients achieve their business goals.

Read More ›
Customer Experience Podcast

Cx experts, with a combined experience of over 25 years, Nick Sargent and Michael Chandler, host a podcast series called Getting Closer to the Customer

Resources

Are you looking for useful resources about trends in marketing, communications and corporate reputation? Our downloadable resources can help.

Let’s work together.

Contact us to explore how we can help you kick start vertical marketing.