Insights

Getting to Know Our Team | Allison Klopstein

For Standing's clients, Allison brings clarity to ambiguity and transforms big-picture vision into actionable strategy, making her a reliable partner they can always count on.

Allison-KlopsteinAllison brings 20 years of experience across marketing and business strategy, execution and leadership, to Standing Partnership’s Tech Practice in her new role as director. She has supported organizations of all sizes and across a wide range of industries, helping them reach their goals through thoughtful, strategic marketing. In recent years, she focused heavily on the B2B technology space, where she’s known for her ability to see the big picture and then build the roadmap to get there. From content strategy to client events, she’s led go-to-market initiatives from start to finish, driving impact across entire organizations.

At Standing, Allison’s mix of analytical thinking, emotional intelligence, and steady, operational discipline makes her someone clients can count on. She excels at bringing clarity to ambiguity, navigating shifting priorities and keeping complex projects moving smoothly. Allison’s natural curiosity helps her dig into what makes her clients valuable and communicate their stories with clarity and purpose.

In her free time, Allison enjoys spending time with her husband, two daughters and Catahoula mix, exploring St. Louis’ local events and restaurants. She spends her time outdoors as much as possible, hiking, chasing her kids around a pool or walking to nearby parks to play.

Standing Partnership Insights
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3 Reasons Why Technology Companies Need to Focus on Vertical Marketing

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